Why Technical Marketing Directors Lose Executive Buy-In When They Only Measure DR and Referring Domains

https://zoom-wiki.win/index.php/Why_Agencies_Subcontract_Outreach_to_Third_Parties:_A_Numbered_Deep_Dive

Industry data shows technical marketing directors and SEO managers fail 73% of the time when they try to justify agency selection to executives while measuring only Domain Rating (DR) and referring domains