How to handle a PR crisis in the age of AI search

https://daltonipda398.iamarrows.com/150-parallel-workers-that-s-what-seo-teams-lose-when-ignoring-the-fundamental-shift-from-ranking-algorithms-to-recommendation-engines

AI and crisis communication: navigating brand reputation in a new digital ecosystem As of April 2024, over 58% of search queries on Google are understood with AI-powered intent, which means traditional SEO methods alone no longer guarantee