Getting better results from a Google Ads agency starts with agreeing on shared...

https://wiki-nest.win/index.php/How_Do_I_Run_a_Google_Ads_Agency_Kickoff_Call_Agenda%3F

Getting better results from a Google Ads agency starts with agreeing on shared objectives and defining what a good lead looks like. Set up and check conversion tracking before increasing spend, so decisions rely on accurate data