Dark data is the information companies collect but never use, often making up...

https://www.slideserve.com/alicestone55/why-does-dark-data-make-search-results-noisy-inside-the-company

Dark data is the information companies collect but never use, often making up 55% of stored data. This inactive data drives up storage costs and creates risks like security gaps. It also clutters AI projects, causing up to 70% noise that slows insights